PIO BOOT CAMP

4-Day ‘Master Public Information Officer’ – Certification Course


A Progressive Media Relations / PIO Training

for Police, Fire & Public Safety Leaders

 

Register NOW!   |   PIO Boot Camp – Flyer

Simple Registration Form

 

Oct. 22-25, 2018
Paradise Valley Police Dept.
Paradise Valley, Arizona


Comprehensive Media Relations Training – High caliber instruction, exercises,
candid discussions, videos, on-camera practicals & more


  • Crisis & Incident Command Communications
  • Perception vs. Reality – Educating a skeptical audience
  • Your “open-door policy” may be a career killer
  • There’s a problem with those words!
  • Guerrilla tactics to get your message out
  • Facebook, YouTube & Twitter are news!
  • You may NOT need a media policy
  • News coverage trends: Are you prepared?
  • Social Media Revolution: Tricks, secrets & pitfalls
  • Videos: Good, bad & ugly of news interviews
  • “Cyber Activism” is a game changer for Police & Fire Dept.’s
  • Brand & Reputation Mgmt. for your department
  • When to respond & when to just “shut up!”
  • Apps & tech for an overwhelmed PIO
  • Write more effective news releases, posts & tweets
  • Secrets & tricks reporters don’t want you to know
  • Take the heart out of a negative news story
  • Emergency responses to toughest media questions

After this intensive seminar , you’ll be ready for the challenges of media relations with new-found knowledge and confidence to succeed like never before.

PIO Boot Camp in Paradise Valley, Arizona

$595 per person – Limited seating available

Oct. 22-25, 2018
Hosted by Paradise Valley Police Dept.
@Paradise Valley Town hall, 6401 E lincoln Dr, Community Room
Scottsdale, Arizona 85253
0830 to 1630 hours

Register NOW!

PIO Boot Camp – Flyer

Info: E-mail or call 602-445-6442


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